Lowe LDB Sri Lanka takes on the once-in-a-lifetime challenge of re-launching one of the Sri Lanka’s most loved Cola brands, KIK Cola. An upstart, youth brand that raced to being third in terms of Cola market share, a mere fraction of a percentage point behind long-time second (Pepsi), KIK, in less than a year, re-ignited the local beverage market. And now its Lowe LDB’s brief to take that achievement and completely revolutionize the local Cola space even further.